STW Series Wire Rope Hoist

That's where I learned that when a machine goes down, people aren't really waiting on a part — they're waiting on an answer, and they need it now. Every hour it sits costs them money they don't get back.

Cranes came later

I spent years on the sales and project management side of overhead crane systems, sitting with builders to figure out exactly what a job needed. I learned that no two crane systems are ever quite the same. And I kept running into the same thing I saw in those fields years earlier: the parts weren't there when people needed them, and when something went wrong, nobody who actually knew the product picked up the phone.

That's the whole reason Starke runs the way it does. We keep the components crane builders use most on the shelf, ready to ship. With us, you're not waiting three months to quote a job you could win this week. And when you call, you get a real person who knows cranes — a real crane guy, usually inside fifteen or twenty minutes. No phone tree. No callback that never comes.

I know how much is riding on it for you. The last thing any builder wants is to put up a crane and then have to send his own customer to somebody else to fix it. My job is to make sure that never happens on our parts.

I'm not out to be the biggest name in the industry. I want to be the one that picks up, tells you the truth about lead time, and stands behind what we ship. That's how I'd want to be treated and that's how we do it here. Because at the end of the day, we're not in the crane-parts business. We're in the business of keeping American crane builders working.